Helmut Lang leather spotted at NYC Fashion week in a windy moment!

23 February 2012

Helmut Lang debuted a fierce Autumn/Winter 2012 collection at New York Fashion Week recently. The range was largely black and white with shades of grey and brown, while featuring pops of burgundy. The line also donned prints of acid wash and tie-dye used for pants, dresses and other seperates.

The street style of NY Fashion Week also presented Helmut Lang’s designs with one fan spotted during a windy moment! This photo showcases Helmut Lang’s reversible flux fur jacket. Directions has an array of the designer’s beautiful pieces in store, that would do every wardrobe a favour! If you are yet to get a peek of Helmut Lang’s latest styles, make sure you visit us.

Ref – www.helmutlang.com
Ref - www.washingtonpost.com

Subtleties and style

22 February 2012

Scotch and Soda’s Autumn/ Winter collection is out and guarantees to keep you looking stylish and confident through those blustery winter days. The Dutch label continues to be inspired by the effortless chic Parisienne look, as the collection exudes sophistication mixed with casual elegance. The neutral tones reflect well the change in season while offering a multitude of possibilities to adapt to your own unique style.

Possessing a ‘tomboy’ look, the range has a perfect blend of vintage and modern using classic materials and fabrics. From light shirts, covetable denims and knitwear, it will be hard to find something you don’t like. Find these winter ‘must haves’ in store now.

www.notorietyinc.com

Moroccan Sheik

14 February 2012

Directions designer Acne has a new collection available and that is cause for excitement! As the terrific new range hit the catwalk it demanded and owned the attention of everyone in the audience. Jonny Johansson the designer behind Acne, drew on inspiration from a recent trip to Marrakech with the result a runway filled with pieces expressing ease and confidence.

Jonny acknowledged how hard he worked to avoid falling into the fashion clichés that Morocco had born. Apparently he had to reconsider the city and interpret its colours and attitude in a way that felt relevant and urbane. Whatever he did, it worked and we love it! Find this intriguing collection in store now!

Ref – style.com

Perse’s statement pooch window design

13 February 2012

In the topic of window installations, here is a photo of James Perse’s statement window design on Bleecker Street in New York, which is filled with empty cages! No, it’s not a new edgy aesthetic for the basics brand, but a statement of support...

The Beagle Freedom Project is a rescue group that helps find new homes for laboratory dogs. It sounds like James Perse has a soft spot for pooches! Who wouldn’t after reading what goes on…The project’s beagles have spent their lives undergoing animal testing with many of them never even permitted to venture outside. The Beagle Freedom Project is trying to find these dogs new homes and James Perse is more than happy to lend a hand for such a worthy cause. For more information about the lab project visit http://beaglefreedomproject.org/

Directions dons a new window design!

9 February 2012

Our striking new window has been installed to celebrate the launch of Autumn/Winter 2012.

Celebrated stylist Natalie Coulter and the team from Belle Flaneur created the window, which features a steampunk backdrop inspired by the post-apocalyptic landscape in Blade Runner.

The collections for Autumn/Winter 2012 are typically raw, bold and confident and now the window reflects what we showcase in store!

Now all you Sydney fashionistas can walk down New South Head Road and enjoy this spectacular street art, which is a unique setting for our beautifully designed pieces.

Check it out!

Orla Kiely’s Creative Collection

8 February 2012

Orla Kiely’s latest range from London has arrived and is breathing its contagious 60’s inspired Mod Squad theme throughout our store. Chanelling the quintessential 60’s dolly bird, Orla incorporates feminine daisy lace detailing, patent bags and classic car coat styling in her bespoke offering for this season.

Check out the showing off the garments to perfection and highlighting exactly how to fashionably wear the pieces by coordinating shapes.

The London Fashion Week website features an interview with Orla pinpointing the inspirations behind the Autumn/Winter collection for 2012. Enjoy!

ORLA KIELY

Designer name: Orla Kiely

Origin: Dublin

Design background: Orla studied at the Royal College of Art. Her first job was at Espirit.

Career highlight: “Opening our flagship store in Covent Garden.”

Design signatures: “Colour, pattern and texture with a 60s twist.”

How would you describe the Orla Kiely woman? “Creative.”

Autumn/winter 2012 inspirations: “The film To Sir with Love; school and preppy detailing; enchanted forest prints of foxes, hedgehogs and dragonflies and dancing girls -sparkle/lurex/velvet.”

What does 2012 hold for your brand? “Expansion in USA and Far East.”

What is your favourite decade in fashion? “The sixties and seventies.”

Ref:
http://www.londonfashionweek.co.uk
http://www.vogue.co.uk

Everyone has an online shopping
horror story...

31 January 2012

Directions will match the price offered by any online store around the globe, giving you peace of mind that what you see is what you get.*

*Price matches only apply to products of the same colour, size and style. This offer only applies to products which can be delivered to Australia. The price must include postage charges and all additional tax. Exchange rates are taken as per ANZ rates on the day of purchase.

Hats off to Hache

30 January 2012

Directions’ New Season Opening is coming up on Thursday February 2 and nothing epitomises the trends of Autumn/Winter 2012 more than Hache’s latest collection.

These stunning pieces are bold, elegant and regal - summing up the key looks of the new season to a tee. From statement forties-inspired hats, tailored trousers and indulgent furry trims to sculptural dress shapes, impeccably cut coats and the boy-meets-girl ankle boot, we are in love with Hache’s latest collection and all that it promises for Autumn/Winter 2012.

If this preview has left you excited to see more new season creations, make sure you come in store for our Opening this week and be inspired by the latest looks from our favourite Australian and international designers – including Hache!

If you haven’t already, secure your exclusive appointment to view our latest collections today by calling 02 9328 1991.